Fruit-ish all started from a small idea and one BIG family meeting. We decided we wanted to re-vamp the "office snack" and bring a healthy alternative to your desk. After talking through different options we wanted to make sure we stood out from the crowd, so decided to hand make our boxes to look as perfect as the fruit inside them. Just like that James and Craig were on the search for unwanted pallet's they could use and Eleanor hand made the linings! Finally our sturdy blue boxes were ready and our delicious fruit packed inside ready to be delivered straight to your desk and put a smile on your face!